Probably the best thing about drinking any Magic Hat beer (personally I prefer the spelling b33r) are the nice little anecdotes written on the underside of each bottle cap. One such bottle cap says, ‘Ingredients: Beer.’ Just ponder that for a second – so simple, yet so profound. Of course, The Magic Hat doesn’t stop with simple sayings. Take for instance this one: ‘Seek First… ask Questions Later.’ Note that they neglected to capitalize the ‘a’ in ‘ask.’ Could any other beer company develop such a subtle capitalization scheme? I think not.

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